Improve Your Reach Using Holidays and Observances

If you're stumped for a reason to connect with your customers, we have the answer!  Holidays and national observances create the wonderful opportunities to connect with your customers.  They provide a reason to sponsor a holidays that are meaningful to your target audience, to create awareness about a cause you support, educate customers on an interesting topic, or offer a coupon or discount in honor of a special moment in time. 

Ideas for Celebrating National Women's History Month

For example, the National Women's History Project's 2013 theme for National Women's History Month is Women Inspiring Innovation Through Imagination: Celebrating Women in Science, Technology, Engineering and Mathematics. They are honoring women in the fields of Science, Technology, Engineering and Mathematics (STEM).

During the month of March, in honor of Women's History Month, one idea would be to feature women who have excelled in science and technology now and throughout history.  Make the observance even more meaningful by including local women.

Enhance the celebration by creating an offer for women who sign up for your newsletter (at your brick and mortar facility or website) to receive a free promotional gift.  The promotional gift should include your logo with a message in support of women's contributions.  If customers sign up online, make sure to provide them with a promotional code that they can use to get their free gift.  

Complimentary Beverages
Anyone?

Another example includes the theme of health and wellness.  Even if your company isn't in the healthcare field, many consumers are concerned about health and fitness.  Health related observances like National Colorectal Cancer Awareness Month and National Nutrition Month provide an opportunity to provide general health information or encourage customers and potential customers to pay attention to their health by scheduling screenings and regular check ups.

Partnering with hospitals and clinics can boost awareness in your community and provide information on resources that are available.

We have items like t-shirts, napkins, balloons, drinkware, pillboxes, first aid kits, candles, stress reducers and more. Placing your logo on items with an inspiring message shows customers and potential customers that you care about topics that are important to them and the community.  Call us for more ideas or to order promotional items for your next campaign.

March Holidays and Observances

The following observances are approaching in March!  Find more observances by taking a look at our Promo Calendar.  It's constantly updated so check it often.


Great American Cleanup
Irish American Heritage Month
Mental Retardation Awareness Month
Colorectal Cancer Awareness Month
National Nutrition Month
National Professional Social Work Month
National Women's History Month

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