Ideas and Tools to Help You Plan Your Next Promotion

Plan a Promo Tool

If you plan a lot of events for your business or non profit, it can be a challenge to pull all the information needed to plan the perfect event.  Which events, holidays and observances do you want to promote? Which ideas will work best for your promotion? Where can you obtain promotional product information without trolling through scattered resources. We’ve created a mobile friendly planning tool that is available on our Facebook fan page to help plan your next marketing campaign.

In addition to promoting your own products, initiatives and services, there are times when you want to motivate, show appreciation, recognize and touch base with customers, employees and prospects when you aren’t selling your own items.   It’s during these times that you need an event, observance or holiday or that shines a light on things that are near and dear to your customers, employees or prospects. 

Whether it’s a health awareness initiative or a major marketing campaign, many firms use promotional items to give participants a branded item that they can take away from the event. These items help to drive home the ideas presented during the promotion.  And who doesn’t want to receive a free item? It’s a win for everyone.

If you’re planning your holiday promotions, we have just the tool for you! The tool makes it easy to plan because everything you need for the perfect marketing campaign in one place.  It provides tools like a promotional calendar that lists many popular holidays observances on one tab, marketing ideas, articles and case studies on tab two and links to promotional items like holiday gifts, items for Halloween and awareness programs.  If you plan a lot of events, this tool is a great combination of items to make planning easier.

There is a promotional calendar that can be viewed from an agenda, weekly or monthly format and it can be printed for your convenience.  It’s based on the Google Calendar application which makes it easy to share information with team members. If you have Google calendar, you can choose the events you would like to promote and add them to your calendar. Each entry shows the website for the event (when available) so that you can obtain more information on the observance.

We have also incorporated the most recent blog posts to provide articles, ideas and case studies that show how other companies have used promotional items. These ideas may spark your creativity and take you closer to a finished plan.

There is also a link to several product categories that you can access as well as links to promotional items from Pinterest. Finding specials on promotional items can also be a challenge when planning, so we incorporated a link to product specials.  This can help you make the most of your advertising dollars using this tool.

This tool is a wealth of information and accessible from your phone, desktop or tablet.  If you are working with a team there is a link that allow you to share the app with team members.  To access the tool, use this link or visit our Facebook fan page and click on “Plan a Promo“. You can bookmark the tab on your phone for easy access.

Make sure to visit our fan page and start using the Plan a Promo tool today! If you have any questions please send us your feedback

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