Grab the Attention of Parents, Grandparents and Children this Halloween

Halloween is approaching and we wanted to give you a few tips on how you can use promotional items to gain exposure for your company. Learn why Halloween is a holiday that you don't want to miss.

Fall is the busiest time of year for most companies as everyone gear up for back to school, Halloween, Thanksgiving and Christmas. There is also October, and National Breast Cancer Awareness Month as well as many other anniversaries, recognitions and reasons to create and support health and wellness. There are fall festivals, haunted houses, and plenty of other family friendly, events that you can use to create goodwill in the community and spread the word about your promotions.

Information is available online from trade associations, non profit organizations, the government and other web based resources have a wealth of information about your target audience and current trends. For example, we looked online and found that according to the National Retail Federation, Halloween is second only to Christmas as the biggest spending holiday, with over 170 million people estimated to participate in activities in 2012.

Spending for 2012 was projected to reach 8 billion on costumes, candy and decorations for adults, children and pets. If consumers are spending that much on Halloween, it would be wise to get in on the action with your own Halloween promotion, even if your business has absolutely nothing to do with Halloween. More than likely, some of your customers may be part of the 170 million people that anticipated participation in Halloween activities.

You can use this information to promote your business by expanding on what people normally do for Halloween.  We know that the average family will buy costumes for the kids, adults and even pets. They will also decorate and buy candy and treats. They will be frequenting fall festivals, hayrides, haunted houses, amusement parks, zoos and more. If you're one of those businesses, you'll want to have items to advertise sales, exclusive perks and special offers.

With the popularity of Halloween and Fall, your customers may also participate in family friendly activities sponsored by churches and youth organizations.  Have your advertising message distributed on a Halloween related items to grab their attention at a time when they are in the mood to receive it. 

Contact us for help with your next project! Stay in touch on Google+, Facebook and Twitter: Visit our website and Request a Quote.