Ideas and Tools to Help You Plan Your Next Promotion

Plan a Promo Tool

If you plan a lot of events for your business or non profit, it can be a challenge to pull all the information needed to plan the perfect event.  Which events, holidays and observances do you want to promote? Which ideas will work best for your promotion? Where can you obtain promotional product information without trolling through scattered resources. We’ve created a mobile friendly planning tool that is available on our Facebook fan page to help plan your next marketing campaign.

In addition to promoting your own products, initiatives and services, there are times when you want to motivate, show appreciation, recognize and touch base with customers, employees and prospects when you aren’t selling your own items.   It’s during these times that you need an event, observance or holiday or that shines a light on things that are near and dear to your customers, employees or prospects. 

Whether it’s a health awareness initiative or a major marketing campaign, many firms use promotional items to give participants a branded item that they can take away from the event. These items help to drive home the ideas presented during the promotion.  And who doesn’t want to receive a free item? It’s a win for everyone.

If you’re planning your holiday promotions, we have just the tool for you! The tool makes it easy to plan because everything you need for the perfect marketing campaign in one place.  It provides tools like a promotional calendar that lists many popular holidays observances on one tab, marketing ideas, articles and case studies on tab two and links to promotional items like holiday gifts, items for Halloween and awareness programs.  If you plan a lot of events, this tool is a great combination of items to make planning easier.

There is a promotional calendar that can be viewed from an agenda, weekly or monthly format and it can be printed for your convenience.  It’s based on the Google Calendar application which makes it easy to share information with team members. If you have Google calendar, you can choose the events you would like to promote and add them to your calendar. Each entry shows the website for the event (when available) so that you can obtain more information on the observance.

We have also incorporated the most recent blog posts to provide articles, ideas and case studies that show how other companies have used promotional items. These ideas may spark your creativity and take you closer to a finished plan.

There is also a link to several product categories that you can access as well as links to promotional items from Pinterest. Finding specials on promotional items can also be a challenge when planning, so we incorporated a link to product specials.  This can help you make the most of your advertising dollars using this tool.

This tool is a wealth of information and accessible from your phone, desktop or tablet.  If you are working with a team there is a link that allow you to share the app with team members.  To access the tool, use this link or visit our Facebook fan page and click on “Plan a Promo“. You can bookmark the tab on your phone for easy access.

Make sure to visit our fan page and start using the Plan a Promo tool today! If you have any questions please send us your feedback

Contact us for help with your next project! Stay in touch on Google+, Facebook and Twitter: Visit our website and Request a Quote.

Are You Planning the Holiday Party This Year?

It’s that time of year again! Time to think of when, where and how the company party will move forward. If you are chosen as the person who will pull things together, you should decide on key elements of the party as soon as possible. Will you plan alone or will your event require a committee? Depending on the size of the event, an outside planner may be needed.

Whether you’re planning alone or as part of a committee, deciding on the items below will give you time to find the best selections in everything. Waiting until the last minute usually costs more and limits your ability to have items that are important to the success of your party. Whether your budget is big or small, the overall trend in recent years has been to make every dollar count versus the free-spending of years gone by. Another trend has been to look for quality over quantity.

Whether you decide on one larger party for the entire company or a group of smaller parties for departments or teams, there are basic elements that should be decided, the earlier the better.

• An event theme
• A venue location, time, date
• Total number of attendees
• Appropriate food and beverages
• Appropriate decor for your theme and guests
• An agenda for the day of the event

Many companies are also emphasizing employee appreciation during holiday parties. This is also an area where planning ahead can save money. Will you hand out gifts to each employee? If so what will the gift consist of? What kinds of gifts fit your budget and theme? Will you need awards or gifts for special recognition? Custom printed gifts have always been a big part of the holiday season. Here are some product suggestions to consider:

• Awards and Recognition
• Home and Living
• Business Gifts
• Golf Gifts
• Food Gifts
• Packaging

The days of over the top parties are gone, and no one knows if they will ever return. Companies are focusing on different ways to celebrate the holidays without spending a fortune. With that in mind, it’s a great opportunity to create an atmosphere that emphasizes networking, socializing and fun. Additionally, the holidays have always been a perfect time to reach out to local communities (for example, food, clothing and toy drives) rather than indulging in lavish parties.

If you are chosen to plan your company party, keep in mind that thoughtful planning, and reserving key elements as early as possible will help you plan the perfect party for your organization.

Contact us for help with your next project! Stay in touch on Google+, Facebook and Twitter: Visit our website and get an instant quote.

If You're Planning or Sponsoring a Trick or Treat Event We Want to Talk to You!

Your Imprint on the Back of the Bag
A Pumpkin Face and Safety Tips on the Front

Halloween celebrations have gone from the traditional (beggars night) to community focused events held in church parking lots, pumpkin patches and corn mazes. Events like Boo at the Zoo, trunk or treat, hayrides and other Fall festivities are aimed at families and they are happening in many communities across the country.

If you're planning a trick-or-treating event, consider offering sponsorships to local business owners. Allow them to place their imprint on Halloween bags to promote safety and reach potential customers while everyone enjoys family friendly fun.

If you're a business owner why not buy some bags, have them imprinted and either fill them with goodies and hand them out from your office or donate them to a local organization that is having an event. 

Halloween bags are currently on sale, making them very affordable.  They have reinforced handles and

Perfect for a Scary
Halloween Movie Night

are available in orange, white and yellow plastic and silver and gold metallic materials.  Soft handle bags like the one shown (and all our bags) are available with a large imprint area for your message. Some of them have a space at the bottom that allows for a coupon that can be redeemed later (online or in person, the choice is yours) for added value and additional web or foot traffic.

Our bags are currently on sale, order early (before October 12, 2013 for the best selection. Rush shipment and production will be needed to deliver orders placed after October 12, 2013. Download our Halloween sale flyer.

Imprinted bags will allow parents and grandparents to remember your company after the event and the kids will have festive bags to carry all the goodies.  It's a win-win for all!

Contact us for help with your next project! Stay in touch on Google+, Facebook and Twitter: Visit our website and Request a Quote.